The case for non-Swiss made watches?
If you ask a random person who is not necessarily related to the world of watches where the best watches in the world are made, you are highly likely to hear “Switzerland, Duh!”. There is of course a lot of truth behind that statement, and it is due to the history of the craft. This begs the question though, is that still a fact today? Let’s see! Why is Switzerland so closely associated with watchmaking? Glad you asked! Believe it or not, this goes back to the 16th and 17th...
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